Sunday, August 20, 2006

The most fun 3 minutes on a treadmill



Ok go's video for "Here It Goes Again" falls under surprisingly impressive and catchy. This is an example of where awesome and quirkiness blend together wonderfully and soothe my mind that thinks that music videos are stale.

This video features the quartet dancing on a set of treadmills in an odd and coordinated fashion. The fun combinations of a good ol' hand-clapping, chorus-jamming "have-fun" song combined with a simple, yet complex coordinated set of dance moves set to a wall with what looks like folded tin-foil spread across the back lends itself to a wonderfully great 3 minutes. What is also important to realize is that this is a music video with no cuts; looks like one full take people. There are several moments where one could imagine it to be multiple, but I like how how it looks now. I especially the move-matching-the-music moments at the 1:05 mark.

1 Comments:

Anonymous Marian said...

their "a million ways" video is also good.

12:30 AM  

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